Latino Networker Builds Success Through Key Contacts



Developing a personal brand

Having credentials will always help bump a person’s resume or college application to the top. Developing a personal brand will also help them succeed, regardless of whether they pursue education or enter the workforce.

As I spoke with Dan Conniff, COO of Westchester-Putnam County, we reviewed the three main venues through which Scouts network:

1.   District, Council, and National events and activities:

Scouts work with other troops,  engage in patch trading at Jamborees, and they share with each other what they’ve accomplished.

2.   Merit Badges:

Scouts meet merit badges counselors with expertise in certain areas and learn to talk to public figures, such as judges, lawyers, and economists.

3.   The Eagle Scout general rule of thumb:

If you are an Eagle Scout, your resume is going to rise to the top. All Eagle scouts find their way by connecting with other Eagles, so they always maintain a fluid and responsive network of colleagues.

“During my college interview, the person interviewing me was also an Eagle Scout, and the only question he asked me was, What was the best and worst merit badge experience you had? It was not about my score nor anything else,” says Dan.

Hispanic networker Heriberto Contreras and Boy Scouts

Heriberto Contreras and Boy Scouts

It is my belief that networking is easier on a starry night around a fire, hiking in a mountain with a beautiful view, or walking together in the woods.

This is how scouts form bonds that remain strong. This also helps them form a personal brand that becomes meaningful throughout their lives.

I didn’t grow up as a Boy Scout, but if the person that I’m interviewing did, I likely will say, “You’re hired!”  

Heriberto Contreras, clown and Boy Scouts

Heriberto Contreras, clown and Scouts

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How Connected Employees Can Lead to Disruptive Change

Networking and What Moves the Needle

Growing Up Latino The Bronx and Discovering A New World

Latino Leadership Teamwork and Entrepreneurial Spirit

Leadership Roots of a Successful Latino FBI Assistant Director

Rocio Guerrero
Rocio Guerrero
Rocio is an adventurer, born and raised in Mexico City, Rocio moved to New York City in her mid-twenties. Subsequently, she interned at Harvard while acquiring her Masters in Intercultural Relations in Boston. Following a succession of projects, she became an entrepreneur and a mediator while working for Yale, EF International and the Girl Scouts. Rocio joined the Boy Scouts of America to lead its expansion of the Latino youth market in the Westchester-Putnam Council. As Scoutreach Director, she steers the Council’s Hispanic Initiative and devotes her time helping young Latinos to become tomorrow’s leaders by bringing the Scouting’s story to the Latin Community.  She enjoys beach-camping with her three daughters, s’more-time, hot chocolate, and shooting rockets into the sky. Website

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