Individual Weight Loss Is Now A Business Cost Issue




The fourth step is to educate.

If education could achieve weight gain then all of us would be fashion model thin. This education step is actually a collaborative process of discovery and sharing among work associates. It requires a candid assessment by each individual on how their decisions have resulted in sustained weight gain.

The end-result is a path for individual work associates to educate themselves on the key reasons they have gained weight. No finger pointing. Just the facts that discovered at the individual level on why they have gained weight.

The fifth step is facilitation.

There are proven best practices for losing weight. The challenge is individualizing these steps. Management’s goal is not to create a set of top-down company rules like prohibiting soda on company property. The correct goal is to facilitate individual action items, customized to individual needs, to achieve a company wide change in culture regarding weight gain.

Achieving this step will require coaching and facilitation at the individual and group levels.

The final step is motivation.

Research points to motivation as being the real barrier to weight loss success. This does not mean paying for individual performance. Paying individual work associates to reduce their weight can achieve short term weight loss results but often not sustained weight loss once the financial incentives expire.

Motivation needs to be sustainable. It needs to align to with what motivates real change by real people. Often this is a sense of commitment to a team.

The motivational goal is not to reach a mountain top like standing on a scale and declaring victory. Emerging research points to enabling individual motivation comes from being part of, and committed to, a team. In this case a team seeking to achieve sustained weight loss that enables participants’ live more ambitions and values.

The second article in this three part series will be on proven best practices for using teams to enable sustained weight loss.

Related articles:

The Boomer Generation Diet

How Much Money Is Weight-Gain Costing Your Business?

Your Health ROI Effects Your Bottom Line

Bill Roth
Bill Roth
Bill Roth is a nationally-recognized business coach that has successfully worked with hundreds of business owners and leaders on proven green best practices that win new customers, grow product revenues and cut costs. He brings to this coaching his past experience as a senior officer leading teams that developed the first hydrogen fueled Prius and the development of utility scale solar power plants. His best selling book The Secret Green Sauce, available on Amazon, profiles actual businesses using best practices in pricing, marketing, cost management and branding to make money and a difference. In 2020 Roth is conducting the U.S. Hispanic Chamber of Commerce Green Builds Business program, sponsored by Toyota, where he will be providing free coaching to business leaders on how to use today’s exciting new clean technologies to win customers and cut costs.

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