Oscar Rodriguez Gonzalez
Oscar is an expert in cultural transformation and human resources with more than 25 years of experience. He was part of BAL Group, Grupo Palacio de Hierro and Grupo P.S. He is an entrepreneur, writer, consultant, speaker, and opinion leader (www.oscarrodriguez.mx). Oscar is a professor at the most recognized universities in México. He holds a bachelor’s degree in Business Administration (ITESM) and a master’s degree in Business Administration with a specialization in General Management (ITAM). He lives with his wife and three daughters in CDMX, México.

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What Are You Really Selling?

What Are You Really Selling?

Are you missing out on sales because you are selling the wrong thing? I walked up to the counter at my favorite local coffee shop. The young girl behind the counter with a beaming smile, looks me in the eye and says. “How are you doing today?” At first I was taken...

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