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As you plan your own marketing efforts, especially as you start up your business avoid these mistakes.    
Deciding the legal form of an enterprise is one of the first questions to be addressed by entrepreneurs.    
Here's four often overlooked legal issues you should think about before starting a family business.  
No matter how technical and complicated a problem, small business owners have a universal source of information.  
Knowing and explaining the value for pricing your services.    
10 tips to help you navigate the rocky road from corporate exec to small business owner.  
Deciding the legal form of an enterprise is one of the first questions to be addressed by entrepreneurs.    
Here are six commercial lease line items to identify for and negotiate.  
Daisy Expósito-Ulla shares how she started and grew her advertising business.     
Latin Business Today sits down with experienced ag agency executive Daisy Expósito-Ulla Chairman/CEO d expósito & Partners, LLC  
A business growth strategy is about having a plan and incorporating it into your life.  
Companies such as Nike and Apple have turned branding into a science—and you can too.    
An idea, a strategy and hard work spawns an international small business.  
Latina entrepreneur Eugenia Altamira a Mexican-American has a unique back-story.  
The Business Plan is the blueprint for your business. It is a living document.  
Responding to complaints with empathy is vital when responding to issues raised by customers and employees.  
Recognizing current trends and addressing issues that are whispered.  
Is direct sales and network marketing really boosting your revenue or potentially compromising your brand?  
Before you apply for a loan determine if a HARD MONEY LOAN is the right option your small business.    
The five takeaways are part two of this two part series.  
Networking is vital to the success, growth and viability of a small business.   
Identifying products to sell is not as easy as many think.   
Define as concretely and simply \what you do, for whom, with what expertise, and with what results for clients.  
A  Ph.D turned style entrepreneur's journey from honing expertise from Argentina to California.  
Lilia Rojas Latina entrepreneur and owner of La Flor de Jalisco bakery has achieved success  
Entrepreneurs should consider businesses which will have strong market demand.     
Ways to improve your business development that doesn’t require tuition.  
Great partnerships are not only necessary in business, but extremely satisfying and rewarding.     
Brand strategy and the value of 3 approaches to listening.  
Discipline, attention to detail are just a few of the hallmarks.  
A successful small business is rooted in a solid work-life balance.  
Part two there's more than one  way to start a business.    
Hard work, a thirst for learning and giving back are the building blocks of success.  
Choosing the wrong platform for a growing company can be detrimental in the long run.  
In 2016 Latin Business Today featured a cross section of Hispanic businesses.  
6 brand positioning techniques for staking a claim in specific market segments

Support the early stages of building a new business venture.

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